Prestige Lettering: When Your Brand Becomes Visible in Every Detail
MAWA Prestige Lettering makes your brand visible and tangible directly on the hanger – with raised, durable branding instead of standard printing. This innovative solution creates a consistent premium store appearance and can even be retrofitted onto existing hangers.
18 years of experience shared: Dirk Golenia reflects on his time at MAWA at Lunch & Learn
At the monthly Lunch & Learn, Dirk Golenia reflected on more than 18 years at MAWA, highlighting key projects, technical developments, and sustainable improvements. His personal retrospective clearly demonstrated how valuable experience, knowledge transfer, and cross-department collaboration are for MAWA’s continuous development.
MAWA starts the New Year with momentum: International focus, strong brand and clear values
MAWA enters 2026 with a strong international focus: Driven by clear brand values, global expansion, and an emotional presence at Maison & Objet in Paris, the company sets new impulses worldwide.
Brand Customization with MAWA – How Clothes Hangers Become Brand Ambassadors
Customized clothes hangers by MAWA turn everyday products into brand ambassadors. Discover how personalization strengthens brand identity in retail, hospitality, and interior design.
MAWA as the First Clothes Hanger Brand in the Lotte Department Store Korea – A Milestone for Our International Brand Presence
MAWA marks a major international milestone: As the first clothes hanger brand in the Lotte Department Store Korea, we strengthen our global positioning as a premium design and lifestyle brand.
MAWA Original vs. Fake – How to Recognize Genuine Quality and Why the Difference Matters
MAWA original vs. fake: Learn how to identify genuine MAWA quality, understand the risks of counterfeit hangers, and why choosing the original always pays off.
At a Glance: Understanding the New MAWA Product Labels
MAWA makes quality visible: With the new product icons ECO friendly, SKIN friendly, and USER friendly, it’s instantly clear what our hangers stand for – sustainability, skin compatibility, and everyday comfort. Designed to support conscious choices at the point of sale.
‘Better hanger, better life.’ - MAWA's new corporate identity
MAWA launches into the future with a fresh brand image. The new corporate identity emphasises sustainability, quality and innovation. A modern logo, the licensed Walter Neue font and a minimalist visual language ensure a timeless look.
‘Better hanger, better life.’ - MAWA's new corporate identity
MAWA launches into the future with a fresh brand image. The new corporate identity emphasises sustainability, quality and innovation. A modern logo, the licensed Walter Neue font and a minimalist visual language ensure a timeless look.
Why quality is more important than cheap products: A look at the dark side of fast fashion at Shein & Temu
Fast fashion at Shein and Temu may offer favourable prices, but it comes with serious quality defects and ethical problems. Production often takes place under poor working conditions and has a significant impact on the environment.